On December 5 and 6, 2025, Sodirel organized a warehouse sale at its facilities in the Chaudron industrial zone in Sainte-Clotilde, open to both professionals and private customers.
You asked for it — we delivered.
This operation was born out of recurring requests from our clients and partners. Sodirel chose to respond with a well-structured event, combining operational efficiency, brand visibility, and on-the-ground proximity.
A WELL-CONTROLLED COMMERCIAL ACTIVATION
Designed as a true field activation, this warehouse sale mobilized all Sodirel teams around several key levers:
logistics organization, flow management, product highlighting, and quality customer reception.
Visitors benefited from preferential pricing conditions on a selection of partner brands, within a clear and fluid environment reflecting Sodirel’s operational expertise.
AN ENGAGING AND FRIENDLY EXPERIENCE
To enhance the visitor experience, several activities were offered throughout the event:
a prize wheel, allowing visitors to win gifts, including a Cabaïa backpack and various goodies,
product tastings,
direct interactions with Sodirel teams on site.
These initiatives helped create an experience that was both commercial, human, and high-quality.
SUCCESS CONFIRMED BY HIGH ATTENDANCE
Over the two days, the warehouse sale attracted several hundred visitors, demonstrating strong enthusiasm and excellent reception.
Both professionals and private customers praised:
the diversity of products offered,
the quality of the organization,
the availability and involvement of the teams.
OUTLOOK
Building on this success, Sodirel continues to develop targeted commercial operations, designed as effective levers for on-the-ground activation and partner brand promotion.
Looking to activate your brand in the Reunion Island market?
Sodirel supports its partners at every stage:
logistics, field deployment, commercial operations, and network visibility.


